Google updates policies on Ads in Private Messaging and Personalized Advertising
Google updated its AdSense and AdMob policies to prohibit ads in private messaging and standardize personalized advertising regulations.
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Data News
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Apple soars for User Privacy with Whimsical Trackers Beware Ad
Apple's whimsical Trackers Beware ad highlights enhanced privacy features in Safari's Private Browsing 2.0, contrasting with their rejection of Google's Topics API for user privacy concerns.
Apple locks horns with Google over Privacy in Web Tracking
Apple rejects Google's Topics API for web tracking, citing privacy concerns over user browsing history exposure.
Safari unveils Private Browsing 2.0: Enhanced security for user privacy
Apple's WebKit team introduces Private Browsing 2.0 for Safari, offering advanced protection against cross-site tracking and fingerprinting. New and improved privacy features to become available in Safari 17's enhanced Private Browsing mode.
Google Ads API to standardize Page Size across all Versions from August
Google announces removal of custom page_size setting in GoogleAdsService.Search requests, standardizing to 10,000 rows per page.
Understanding Google Analytics 4 BigQuery event ordering changes for Web Properties
New Fields Enhance Event Sequencing Analysis in BigQuery Exports.
Attention in Advertising: New study challenges conventional wisdom
Kantar research reveals surprising insights on attention's role in brand-building, reshaping advertising strategies.
Google Analytics 4 recommended events for enhanced tracking
GA4 has a wide array of recommended events to improve data collection and reporting across various business verticals.
A guide for developers navigating the end of third-party cookies in Chrome
PSAT helps developers analyze and debug potential issues arising from the deprecation of third-party cookies in Chrome.
Amazon Q Apps: build your own AI-powered apps
Amazon announced the general availability of Amazon Q Apps, a no-code solution for building generative AI-powered applications within its enterprise assistant tool, Amazon Q Business.